Privacy Policy

Privacy policy

Last updated: June 10, 2026

This Privacy Policy explains how WILLLUXE (the "Site", "we", "us", or "our") collects, uses, discloses, and protects personal information when you visit or make a purchase from willluxe.com, contact our customer service team, or otherwise use our services.

WILLLUXE is operated by WILLLUXE GLOBAL LIMITED. If you have questions about this Privacy Policy or would like to exercise your privacy rights, you can contact us at support@willluxe.com or +852 3000 0000.

Information We Collect

We collect information that you provide directly to us, information collected automatically when you use the Site, and information we receive from service providers that help us operate our store.

Information you provide may include your name, billing address, shipping address, email address, phone number, payment confirmation details, order details, return or exchange requests, customer service messages, product reviews, and any other information you choose to provide.

Information collected automatically may include your IP address, device type, browser type, operating system, pages viewed, referring websites, search terms, interactions with the Site, approximate location, and cookie or similar tracking information.

How We Use Personal Information

We use personal information to operate our online store, process and fulfill orders, accept payments, arrange shipping, provide order updates, handle returns and exchanges, respond to customer service requests, prevent fraud, improve the Site, personalize your shopping experience, and comply with legal obligations.

With your consent where required, we may also use your contact information to send marketing emails, promotional offers, product recommendations, and other updates from WILLLUXE. You may unsubscribe from marketing emails at any time by using the unsubscribe link in the email or by contacting us.

Cookies and Similar Technologies

We use cookies and similar technologies to keep the Site functioning, remember preferences, analyze traffic, measure advertising performance, and improve the shopping experience. You can control cookies through your browser settings, but some Site features may not work properly if cookies are disabled.

How We Share Personal Information

We share personal information with trusted service providers that help us operate our business, including payment processors, shipping carriers, fulfillment providers, customer service tools, analytics providers, marketing platforms, fraud prevention providers, and technology service providers.

We may also disclose personal information when required by law, to protect our rights, to prevent fraud or abuse, to respond to lawful requests from authorities, or in connection with a business transaction such as a merger, acquisition, or transfer of assets.

Payment Information

Payments are processed by third-party payment providers. We do not store full payment card numbers on our own systems. Payment providers process payment information according to their own security and privacy practices.

Data Retention

We keep personal information for as long as needed to provide our services, fulfill orders, resolve disputes, prevent fraud, comply with legal and tax obligations, and maintain business records. When information is no longer needed, we will delete, anonymize, or securely retain it as required by applicable law.

Your Privacy Rights

Depending on where you live, you may have the right to request access to the personal information we hold about you, request correction or deletion, request restriction of processing, object to certain processing, withdraw consent, or request a copy of your personal information.

To submit a privacy request, contact us at support@willluxe.com. We may need to verify your identity before responding to your request. We will respond within the time required by applicable law.

International Customers

We sell to customers in multiple countries. Your information may be processed in countries other than where you live. When we transfer or process personal information internationally, we use appropriate safeguards as required by applicable law.

Security

We use reasonable administrative, technical, and organizational measures to protect personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.